Evil's Gotta Evil

''Evil's motivation < good's motivation. Fight us.''

When evil is doing evil things without any given reason. This is the explanation that weak antagonistic roles and SMCE Villains have for messing everyone's day up without any advanced Evil Scheme. They usually aim for plain go-tos like World Domination or Kill The World to set their misdeeds into action. Familiar antagonists like Bullies and Adversaries have a similar UnTrash that fits them: Rudeness Is Rude.

Evil's Gotta Evil is poison to any Villain or other antagonist who wants to leave an impact on the modern audience. This is Weak Writing that always gets pointed out by even the most half-awake Critic. Everybody who anticipates greater will be shamefully disappointed to see yet another Villain aiming to conquer the world in a story released after the 20th century. Aside from being overplayed, Evil's Gotta Evil forces Suspended Belief onto the audience. No one will accept that somebody wants to kill every person on the planet simply because they have nothing better in mind. If this is the Villain's goal, they need a solid and original motive to back them up. Going Completely Insane, for one, is a great lead to this desire. Being mistreated by society and calling enough on it all may also make someone want to return the pain they endured on the rest of civilization. And even though this isn't necessarily the freshest Life Story, it connects with the audience's understanding of what could cause a person to hate everybody else. These fixes address the problem of Evil's Gotta Evil hollowing characters and giving them a flat aspect. Any Villain who subscribed to this UnTrash will be difficult to pluck out from the crowd because of their lack of a distinct background. Characters who more personally appeal to the audience's perception of want and fear leave a much longer lasting emotional effect than those who act for the sake of that action.

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The modern-day audience doesn't care for when Evil's Gotta Evil. When the Villain and other Bad Guys are introduced to the story, there are expectations for them to go beyond "do bad thing cuz it's bad". The days of World Domination being an acceptable Evil Scheme are over, so creators must put forward fresher work than their ancestors. It's a simple matter of evolution. The tactics of yesterday aren't as effective as they are today, which means you need to think smarter to succeed. If you're working on a familiar franchise that uses plots instead of a continuous, full-length story, your Makeshift Roles can hide behind Saturday Morning Cartoon Edition when they exist in Fiction Within Fiction. However, a primary antagonist in even a familiar franchise will still have to work harder to remain relevant in current times. If you're still bent on Evil's Gotta Evil being the flimsy explanation behind your antagonists, at least use tools like Parody The UnTrash, Lampshading, or Recycling The UnTrash to put a new spin on it. A writer who calls attention to a bad UnTrash will be excused from playing it by most viewers as they express awareness of the exhausted, boring tropes of yesteryear.